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andriantamAndrian Tam · Photographer · Software engineer · Brand builder

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012010 · High school

It started with a camera.

I spent hours in bookshops studying how each photo was made, and shot on borrowed DSLRs until my brother bought me my first: a Canon 500D.

022012 to 2015 · University

I learned how people see.

Cognitive Science at UNIMAS: AI, neural networks and perception. Between lectures I photographed everything.

032015 to 2017 · Ad agency

Then I built what people touch.

A software engineer who fell for UI/UX. At Isobar I built interactive campaigns, one of which won three Silvers.

042018 to 2024 · McKinsey & Company

The stakes got serious.

Six years building for banks and industry. I led 15 engineers on a bank's app that launched as the lockdown hit.

052024 · Toge

The hobby became the business.

Official media for Autoshow Malaysia, Super GT Sepang and Tokyo Auto Salon KL. But when every frame was for money, the creativity went. So I made photography a passion again.

062025 to now · Back in a team

Still hands-on, still building.

Head of Brand at TROOPERS Singapore, and I build the tech behind it: a customer data platform, and AI video editing that turned three days into three hours.

Contact

Let's make something.

I'm not taking regular photography jobs for now. If it's creative, or it's brand or tech, I'm in. Coffee's on me.

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